About Kupe
We are a small team with years of experience building products for local businesses and customer-facing teams. The same gap kept showing up: companies were sitting on years of Google reviews — free, detailed customer research — and still making weekly decisions without a synthesized view of what had changed.
Experience that showed us the problem
We have worked with restaurants, retailers, and service businesses where Google reviews matter every day — for reputation, staffing decisions, and knowing what customers actually experience on the ground.
The pattern was consistent. Owners and managers cared deeply about feedback, but checking profiles, dashboards, and notifications across locations was easy to deprioritize once the week got busy.
Value companies were missing
Reviews are more than a star rating. They name the friction points, the moments that delight, and the teams customers remember — the same themes leaders would pay a consultant to find, already written in public.
The value was not missing because people did not care. It was missing because nobody had time to read every comment across every location and turn it into a weekly operating picture.
Why we built Kupe
Kupe exists to unlock that value without adding work. We analyze Google reviews automatically so you can become data-driven from feedback you already collect. Kupe reads every review across your locations, groups what customers say into nine themes — service, staff, communication, and more — and sends one clear email each Monday.
Your week starts with one email; open the metrics board anytime you want charts and history. The insight was always there — Kupe delivers it without you reading every review yourself.
If you have questions, reach us at hello@kupe.ai.